📖 History of Kustom Sportswear

The beginnings
Yoann Castellan, 32, a native of Toulon and a trained restaurateur, has been passionate about sport since a young age. He regularly plays football and rugby, two disciplines that have shaped his taste for team spirit and self-improvement.

Arriving in Montreal in 2013, he quickly realized that it was difficult for amateur athletes or people from modest backgrounds to acquire quality clothing at affordable prices.

Driven by his passion for sport and the desire to make physical activity accessible to everyone, he decided to create Kustom Sportswear. His ambition: to offer clothing for women, men and children, adapted to everyone's needs, regardless of budget, gender or age. For him, sport is a driver of pleasure, socialization and a bridge between cultures, communities and individuals.

The Pandemic Turning Point
After five years of activity, the COVID-19 pandemic forced the company to rethink its model. Thanks to the launch of its mask range, we saw market opportunities. In this context, Kustom Sportswear expanded its offering to meet the needs of businesses, by developing a range of promotional items and personalized clothing.

This diversification includes promotional products such as bags, pens, textiles, and many others, all designed to strengthen companies' brand image. At the same time, the company introduced a line of customizable cotton clothing (uniforms, workwear, etc.), allowing organizations to offer their teams a strong and consistent visual identity.

This repositioning demonstrates a constant commitment to innovation and customer satisfaction.

A New Chapter – October 2025
In October 2025, Kustom Sportswear takes a new step with the arrival of a new main partner:

HORIZON SPORT with its President Joel Vincent who becomes President of Kustom Sportswear Inc.

His involvement marks a real strategic turning point. With his entrepreneurial background, his passion for sport, and his commitment to accessibility, he becomes an essential driver in the company's development.

His arrival confirms the project's solidity and strengthens the initial ambition: to make Kustom Sportswear a key player in sportswear, custom corporate clothing, and promotional items. Together, the company and its new partner share a common vision: innovation, accessibility, and performance for both individuals and businesses.

Today and Tomorrow
Thanks to this partnership and an increasingly personalized offering, Kustom Sportswear establishes itself as a partner of choice to support athletes, associations, and businesses in their visual identity and performance.

The story continues: that of a company that combines passion, innovation, and ambition to create a sustainable and inspiring future.

WHY CHOOSE KUSTOM SPORTSWEAR?

• Speed: Some of the fastest lead times thanks to our on-site manufacturing workshop.

• Reliability: We always honor our commitments and meet announced deadlines.

• Quality and Price: We carefully select our suppliers to offer the best quality at the best price.

• Adaptability: Every client is unique. We offer personalized advice and adapt to each project.

KEY DATES

• January 2015: Creation of a small Sportprint sportswear printing workshop.

• August 2015: Creation of the company 1nfinit-shirt.

• January 2015: Name change to Kustom Sportswear.

• February 2016: Launch of the website www.kustomsportswear.com.

• April 2016: Opening of the Kustom Sportswear store in the heart of Plateau/Mont-Royal.

• May 2016: Workshop expansion to accommodate digital printing.

• February 2017: Incorporation of the company which became Kustom Sportswear Inc./ Vêtements de sport Kustom Inc.

• August 2017: Addition of a new customization method, embroidery.

• October 2017: Arrival of the Patrick brand exclusively in Canada.

• January 2018: Workshop expansion to accommodate manual screen printing.

• January 2018: First employee hired.

• August 2018: Screen printing workshop expansion to accommodate large volume (capacity of 1200 units per day).

• September 2018: Launch of promotional items, bags, pens, and more.

• January 2019: Launch of the KS brand.

• February 2019: Increased daily production capacity with two new team members.

• July 2019: Embroidery workshop expansion to accommodate large volume (capacity of 200 units per day).

• September 2019: Heat transfer workshop expansion to paper screen printing (capacity of 500 sheets per day).

• November 2019: Addition of a new customization method, DTG on white or light-colored garments individually.

• January 2020: Launch of sales of printing products for heat transfer and screen printing ink.

• February 2020: Relocation to 5550 Fullum Street #312 in Montreal, with a capacity of 3000 sq ft.

• May 2020: Partnership with the Quebec Rugby Federation and Olympique de Montréal.

• November 2020: Acquisition of a new screen printing machine, increasing production capacity by 400 prints per day.

• January 2021: Launch of the first KS04 sports range.

• June 2021: Acquisition of a new DTG printer for individual customization.

• August 2021: Launch of dtgmtl.com for online small-quantity garment customization.

• December 2021: Launch of the first KS12 beanie range and partnership with NETENDERS Canada.

• January 2022: Partnership with Netenders (Wordans.ca).

• April 2022: Expansion of the Fullum Street premises to 2000 sq ft.

• May 2022: Became official distributor of the RADSOW clothing range.

• October 2022: Launch of the KS casual brand.

• January 2023: Relocation to 5827 Fullum Street, with a capacity of 10000 sq ft, and launch of the distribution center, Qblanks range, and the boutique.

• March 2023: Partnership with DECATHLON Canada.

• June 2023: Acquisition of a new DTF printer.

• January 2024: Acquisition of a new printer for promotional items, and a range of promotional items.
  

• May 2024: Acquisition of a second DTF printer and an 8-color automatic screen printing carousel to increase production.
  
• October 2025: Arrival of HORIZON SPORT as a main partner